Wednesday, September 24, 2014

Different ways people self-promote (it's all about agendas)

Disclaimer: if you think you recognise yourself in my blog post, I'm afraid you're just being vain. But don't worry, we are all susceptible to a bit of vanity.

Self-promotion. Important marketing tool in every business. For consumers to discover how good/amazing/fantastic you are at what you do they first need to know you exist.

With many media platforms available today it's an easy task. What varies is how people go about it.
Some are very subtle and chose product placement over direct "in-your-face" advertising, some flood media platforms with endless blurbs, others post occasional tidbits to peak interest.

I support self-promotion-as long as it's not done at the expense of other workers. There is no harm in shouting how good you are from the rooftops as long as you are not putting down someone else to make yourself look good in comparison

Some people think they are very clever and do the putting down in ways they think are untraceable and/or not obvious.
The biggest mistake one could make is underestimate others.

Attempting to present oneself as innocent and "white and fluffy" while subtly implying (by the virtue of stating one's innocence) that others are guilty is one way to attempt to garner followers/attract business.

One has to be careful with tactics like that, though: everything secret becomes...well... NOT secret eventually." For there is nothing hidden that will not be disclosed, and nothing concealed that will not be known or brought out into the open" Luke 8:17. As they say in the vernacular:It can bite you in the ass.
If one decides to climb on a high self-righteous horse, they better be absolutely sure they are... well.. righteous. At least in the specific area they are championing.

If one actively participates in certain situations, taking great steps to protect their friends/coworkers (very admirable, by the way-I applaud that) and goes as far as creating a "secret" handle on public forum to expose the doer of bad deeds (again, good on them-it was a right thing to do), one shouldn't really claim "aversion" to such situations later and "out" someone else's "secret" handle-it's just not a good form.
Similarly, if one actively and aggressively supports/promotes/defends people they happen to like (no problem there-it's human nature and we all do it), they shouldn't condemn others for doing the same (for people THEY happen to like). Or attempt to single themselves out as "innocent" and "ignorant" of any such things in order to present themselves in the best possible light while casting shadows on others.

Let's face it: no one is perfect. We all guilty of prejudice based on personal likes/dislikes. Some people warm our hearts while others (for no apparent reason) just rub us the wrong way. It's really not a big deal and has been happening since the days immemorial.

We also all have agendas: sometimes those agendas overlap with other's agendas and sometimes they are directly opposite. It's OK, too: make your allegiances clear and fight an honest battle for them.
True, you are sticking your neck out there by doing so, but you can never be all things to all people and please everybody anyway. Some will love you, some will hate you and majority will give it a passing glance and move on, completely disinterested.

No amount of mud slinging (in obvious and/or subtle fashion) will make a difference: people like who they like, everybody has an opinion and as a rule they stick with their opinion and act accordingly. It's just the way the cookie crumbles.

No comments:

Post a Comment